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Description
Everything I Know about Business I Learned from the Grateful Dead: The Ten Most Innovative Lessons from a Long, Strange TripThe Grateful Dead is one of the most popular bands of all time and they have enjoyed incredible relevance to this day. But let's admit it, they were not exactly poster boys for corporate America. In Everything I Know About Business I Learned From the Grateful Dead, Deadhead and business scholar Barry Barnes proves that the Dead's influence on the business world will turn out to be a significant part of their legacy. Without intending to, the band
The Grateful Dead is one of the most popular bands of all time and they have enjoyed incredible relevance to this day. But let's admit it, they were not exactly poster boys for corporate America. In Everything I Know About Business I Learned From the Grateful Dead, Deadhead and business scholar Barry Barnes proves that the Dead's influence on the business world will turn out to be a significant part of their legacy. Without intending to, the band pioneered ideas and practices that were subsequently embraced by American corporations. And in this book Barnes shares the ten most innovative business lessons from the Dead's illustrious career, including: Creating and delivering superior customer valueIncorporating and establishing a board of directors early on
Founding a merchandising division
Giving away your product for free to increase demand
Above all, Barnes explains how the Dead were masters of what he calls "strategic improvisation"-the ability to adapt to changing times and circumstances -- and that their success lay precisely in their commitment to constant change and relentless variation.
For an extraordinary thirty years, the Dead improvised a business plan and realized their vision -- all while making huge profits. Everything I Know About Business I Learned From the Greatful Dead will show you how they did it -- and what your business can learn from their long, strange trip.
Binding Type: Paperback
Publisher: Business Plus
Published: 11/20/2012
ISBN: 9780446583800
Pages: 222
Weight: 0.50lbs
Size: 8.20h x 5.40w x 0.80d
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★★★★★ 5
Great Item. Worth The Investment.
It’s the best. My keyboard is happy and so am I.
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Reviewed in the United States on December 25, 2025
★★★★★ 5
This is more like a rigid soft case
I wanted a keyboard and mouse to keep around and a case to keep it in while traveling. The Logitech MK955 Signature Slim Wireless Keyboard and Mouse seemed like a good choice. I saw that this case was available thought it would be a good idea to protect the keyboard and mouse. So far so good.
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Reviewed in the United States on December 3, 2024
★★★★★ 2
Beware of the off-gassing smell.
As much as I like the durable case, the ONLY complaint I have is the off-gassing. The case works great and I have no problems with it. But the smell is something terrible. My entire travel case smells horrible after coming back from a client just because this case has been transported within it. I had my coat on top of it one day and then my coat stunk. I thought if I aired it outside for a bit it would clear it up. When I take it back inside and use it again, it continues to smell. It is so offensive that I am ordering something from another company. I CANNOT say it smells similar to cigarette smoke, but can say that it smells like it has been in a smoker's home for the last 30 years and you just can't get the smell out, no matter what I do. And I tried to spray it with fresheners etc. Nothing worked. I can't use it because of this. I rated as a 2 only because of the smell. As mentioned earlier, the case itself is perfect and performs as it should.
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Reviewed in the United States on April 21, 2026
★★★★★ 5
Sturdy case large enough for most keyboards, with space for a mouse.
This is a great case that will protect most keyboards very well. My keyboard and mouse set is from Jelly Comb, and they fit well. It’s very spacious inside. In fact, my keyboard is thinner than what this case is designed for, so I had to pad the keyboard so it won’t move around too much, but I don’t consider this a bad thing. Now I know that if I get a larger keyboard, I can still use the same case. I also like the way it’s designed for a mouse. There are two pouches on top that indent into the case, so you can easily fit a mouse or cables in there and they won’t protrude too much. This case is perfect, and I can’t recommend it enough.
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Reviewed in the United States on May 16, 2024
★★★★★ 5
Nice case for carrying keyboards
The case is perfect for carrying keyboards or other items. I am using it for an apple keyboard and trackpad.
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Reviewed in the United States on June 2, 2024