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"You Asked For It (Casino Royale)" 1955 FLEMING, IanFLEMING, Ian[128] pp. Popular Library19556 7 8" x 4 3 8"You Asked for It was simply the title given to the very first U. S. paperback version of Casino Royale, the book that introduced British super spy James Bond, Agent 007, to the world. The original hardcover edition was brought out in Great Britain back in 1953 by publisher Jonathan Cape. Two years later, though, when New York based American Popular Library arranged to release a cheaper, softcover
FLEMING, Ian[128] pp.
Popular Library
1955
6 7/8" x 4 3/8"
You Asked for It was simply the title given to the very first U.S. paperback version of Casino Royale, the book that introduced British super-spy James Bond, Agent 007, to the world.
The original hardcover edition was brought out in Great Britain back in 1953 by publisher Jonathan Cape. Two years later, though, when New York-based American Popular Library arranged to release a cheaper, softcover version in the States, the company’s marketing geniuses griped that the name Casino Royale wasn’t sufficiently saleable. (“Apparently, it was feared that American readers would not be able to pronounce ‘Royale,’” quips a piece at CommanderBond.net). They wanted something different, a replacement that was more in keeping with the tough-guy stories then flooding U.S. bookstores. “Fleming’s suggestions for a new title, The Double-O Agent and The Deadly Gamble, were disregarded, “in favor of You Asked The novel was subtitled ‘Casino Royale’ and made reference to secret agent 007 as ‘Jimmy Bond’ on the back cover” (left). Did the Popular Library honchos really believe 007 needed such a nickname to appeal to often folksier Yankee readers?*
CommanderBond.net calls the You Asked for It front “a wonderful piece of Bondamania. ... [I]ts illustrated cover features an alluring Vesper Lynd with a leering ‘Jimmy’ pouring a drink. The spine of the book reads, ‘She played a man’s game with a woman’s weapon.’ One would hardly recognize this book as an adventure of the suave sophisticated 007 of today. This remains a very scarce book, and one that is passionately sought after by Bond fans.
So who painted You Asked for It’s pulpish jacket? Well, there’s a mystery for you. According to novelist Bill Crider, who owns a copy of the paperback, “There’s absolutely no signature on that cover, nor is there any credit given to the artist on the inside.” Hoping for a more definitive answer, and because he’s been helpful to me before in solving this sort of puzzle, I dashed off an e-mail inquiry to Art Scott, the co-author of a comprehensive illustrated bibliography, The Paperback Covers of Robert McGinnis (2001), and a contributor to a forthcoming book from Donald M. Grant about McGinnis’ portraits of women. Alas, he couldn’t identify the artist here either. “[B]ut my best guess,” Scott wrote, “would be Ray Johnson, who did a lot of Pop [Library] covers in that era, and it looks like his style.” Johnson’s other works include the fronts of The World in the Evening, by Christopher Isherwood (1955); Mr. Trouble, by William Ard (1956); Love in Suburbia, by John Conway (1960); This Is My Night, by Richard Deming (1961); and Some Die Hard, by Nick Quarry (1961).
Fortunately, the rebranding of Fleming’s debut thriller was short-lived. Popular Library’s You Asked for It (released in April 1955) was the only edition to carry that title. Signet Books picked up the U.S. rights to the James Bond novels after 1960 and restored the Casino Royale name.
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★★★★★ 5
Sound deadening the Hot Rod
Size: 20 sqft, Size: 20 sqft
Works well, good value for the money.
It’s very sticky and conforms to what you are applying it to. One 20 sq ft box did approximately the passenger side
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Reviewed in the United States on April 3, 2026
★★★★★ 5
Good stuff
Size: 50 sqft, Size: 50 sqft
Good stuff. I did a lot of work on my 91 Toyota Land Cruiser 3FE. I did the inside and outside doors, as well as the under-hood area, with some extra work. I like this stuff. It sticks down good but you have to clean your surface so there's a good grip. I think these are going to do well for noise cancellation. The deadening material does well with absorbing vibrations too. But the install roller tools it will come in handy. Trust me trying to do it by hand is not worth it.
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Reviewed in the United States on June 6, 2026
★★★★★ 4
Good quality
Size: 10 sqft
I wish it was a little better but it definitely works great and look good for how cheap it is
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Reviewed in the United States on January 23, 2026
★★★★★ 5
Works well
Size: 10 sqft
Worked great at a budget price.
I used it to damp a fiberglass loudspeaker horn. Easy to work with too.
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Reviewed in the United States on May 8, 2026
★★★★★ 5
Good material but bites back
Size: 20 sqft
Very good product for my rear trunk and backseat on my mustang. I would recommend some type of gloves due to the foil itself when placing down will cut up your hands and fingers. Overall good product for its price.
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Reviewed in the United States on May 23, 2026
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