SKU: 35689426166

Great by Choice: Uncertainty, Chaos, and Luck--Why Some Thrive Despite Them All

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Great by Choice: Uncertainty, Chaos, and Luck--Why Some Thrive Despite Them AllTen years after the worldwide bestseller Good to Great, Jim Collins returns withanother groundbreaking work, this time to ask: why do some companies thrive inuncertainty, even chaos, and others do not? Based on nine years of research, buttressed by rigorous analysis and infused with engaging stories, Collins andhis colleague Morten Hansen enumerate the principles for building a truly greatenterprise in unpredictable, tumultuous and fast moving times.

Ten years after the worldwide bestseller Good to Great, Jim Collins returns withanother groundbreaking work, this time to ask: why do some companies thrive inuncertainty, even chaos, and others do not? Based on nine years of research, buttressed by rigorous analysis and infused with engaging stories, Collins andhis colleague Morten Hansen enumerate the principles for building a truly greatenterprise in unpredictable, tumultuous and fast-moving times. This book isclassic Collins: contrarian, data-driven and uplifting.--Booklist

Binding Type: Hardcover
Publisher: HarperBusiness
Published: 10/11/2011
ISBN: 9780062120991
Pages: 304
Weight: 1.20lbs
Size: 9.06h x 5.98w x 1.26d

Review Citations: Booklist 11/15/2011 pg. 5
Reference and Research Bk News 12/01/2011 pg. 79
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SKU: 35689426166

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Patty
Grantham, US
★★★★★ 5
Protection Plan
The process was easy and flawless
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Reviewed in the United States on June 1, 2026
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E. K. E.
Massapequa, US
★★★★★ 5
It is worth purchasing a Protection Plan on an unfamiliar item
Bought a 3-year protection plan for a nut milk maker machine for $5.99. It was a fairly new kitchen item in our household and we were not familiar with the brand. So, I bought the plan for a piece (peace) of mind. The machine worked nicely for about 18-20 months with daily use until it tripped the circuit outlet. My initial chat with Asurion did not go as I expected due to discrepancy on their end as they see a protection plan for the nut milk maker as a sporting goods valued between $100-$199, not as a kitchen item valued between $30-$39.99. ( I had bought 3 different protection plan on th same day for multiple items purchased on Prime Days). They were looking at a different plan and I was unable to get them to "scroll over" to the appropriate protection plan. I tried again on a different day during the first hour of their contact hours and had a cheerful Asurion agent who was able to find the appropriate kitchen item protection plan. It was a simple and thorough conversation and transaction. I was refunded within hours after I packed up and dropped off the damaged item out to UPS. Moral of the story: Asurion Protection Plan is worth it and contact them at the start of their first day shift, not at the end of their evening shift.
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Reviewed in the United States on May 24, 2026
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Brian
New York, US
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Warranty Plan
Hop I won’t have to use the warranty but it was reasonably priced.
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Reviewed in the United States on April 21, 2026
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swm
Lowell, US
★★★★★ 4
You have to print return label!
4 of 5 because you have to print a return label and for those of us who don't need a printer therefor don't have one its too much trouble
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Reviewed in the United States on May 8, 2026
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barneysdoghouse
Belleville, US
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No hassle refund
So glad I bought the plan. After 2.5 years of everyday use of my toaster, it quit working. Contacted Asurion, they emailed a shipping label. A few hours after I dropped the package off at UPS, I had the refund in my Amazon account. Very easy, no hassles.
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Reviewed in the United States on March 27, 2026

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